- Deskripsi Pekerjaan
The Search Engine Marketing Executive will be primarily involved in the requirements of PPC for Wego Indonesia but will also play an important support role of PPC for Wego Internationally.
The primary objective of this position is to contribute to revenue growth through the expansion of our Bahasa Indonesia PPC activity and optimization of existing international campaigns.
More specifically, the SEM Executive will work as part of the Internal Search Team as well as work with External Search Agencies to deliver the online acquisition of new customers, maximize ROI and increase consumer awareness of the Wego brand.
The primary objective of this position is to contribute to revenue growth through the expansion of our Bahasa Indonesia PPC activity and optimization of existing international campaigns.
More specifically, the SEM Executive will work as part of the Internal Search Team as well as work with External Search Agencies to deliver the online acquisition of new customers, maximize ROI and increase consumer awareness of the Wego brand.
Key Responsibilities
- Own the Bahasa Indonesia ad copy and keyword generation
- Own the Bahasa Indonesia landing page optimization
- Work closely to the SEM agency managing Wego Indonesia PPC
- Support in the optimization of PPC campaigns for all markets
- Support in the landing pageoptimization strategy for PPC overall
- Support in the creation of new PPC campaigns across various search engines
- Daily, weekly and monthly reporting of PPC performance
- Work closely to internal dev team for XML feeds creation and optimization
- Some data analysis
Keahlian dan Pengalaman yang Dicari
Google Adwords certified
A minimum 3 years experience working on large PPC campaigns
Bachelors degree in Marketing, Business or Computer Science preferred
Bahasa Indonesia first language
Fluent in English, written and spoken a must
Full understanding of PPC marketing
Strong understanding of search metrics and reporting
Good understanding of search engines and search engine optimization
Proactive communicator
Deskripsi Perusahaan
About Wego
Considered the ideal site to begin planning travel, Wego.com gives travellers a complete view of available flights, hotels, travel packages and deals from hundreds of travel websites in the time that it takes to search just one. The latest pricing, availability and reviews are shown, with tools provided to select the cheapest days to fly and to find the best hotel offers. Travellers then simply click through to the partner websites to book.
Wego.com was founded in 2005 by former executives of Intercontinental Hotels Group, Yahoo!, Priceline and ZUJI. Investors include News Digital Media and Tiger Global. In 2010, Wego merged with HolidayIQ.com, an established India based travel content and community site. For more information, please visit http: www.wego.com/about
- Lamaran ke Wego Indonesia
- www.wego.co.id
Wisma Metropolitan II, 6th Floor Jalan Jendral Sudirman Kav 29-31 Jakarta 12920, Indonesia +62 21 2557 1683
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